Ad ROI Calculator for WB/Ozon 2026 — DRR, CAC, ROAS, ROMI
IS YOUR WB/OZON ADVERTISING PAYING OFF — WITH COMMISSION AND LOGISTICS INCLUDED
Enter spend, clicks and conversion — the calculator computes orders, revenue, CAC, ROAS, the share of ad spend and real profit after cost of goods, marketplace commission and logistics.
EXAMPLE FROM THE SCREENSHOT (real calculation of the program):
• Ads 50 000 RUB → 2 500 clicks, 8% conversion = 200 orders
• Revenue 298 000 RUB, CAC 250 RUB per order
• Margin per unit: 422 RUB (1 490 − 600 − 372.5 commission − 95 logistics)
• Profit after ads: 34 500 RUB → ROMI 69%
WHAT´S INSIDE (one index.html file):
• Orders, revenue, CAC — the cost of acquiring one order
• ROAS and the share of ad spend in revenue
• Unit economics: price − cost − commission − logistics
• ROMI — the real return on advertising investment
• Break-even point: what conversion is needed to reach zero
• The ceiling: maximum ad budget and cost per click
• Division-by-zero protection when there are no clicks
WHO IT´S FOR:
WB/Ozon sellers running ads. Existing calculators do unit economics but do not analyze advertising specifically — here both are linked.
FORMAT: one HTML file, works offline. Instant file delivery after payment.
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