Marketing ch.2,60 test questions.
TESTS FOR MARKETING
Option 1
1. Select the incorrect statement. Oligopoly is characterized by the following parameters:
A) many companies producing similar products
B) entry into the market is difficult enough
B) has the effect of price leader
D) all of the provisions true
2. If the market segmentation of capital goods can not be use ... factors:
A) Business
B) Geographic
B) demographic
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