The 22 Immutable Laws of Marketing

The 22 Immutable Laws of Marketing

In this book, the main Austro tchatelno razrobotali PRINCIPLE studying marketing, diagnastiruya and leaned on ekonomicheskih articles, speeches and video - films. Also experts (authors) razrobotali strategic model maretingovoy bases and PRINCIPLE psychological state of the person based on his behavior. Even in this amazing book has a good topic revealing theme "military markets", where the limitation is brand campaigns can be divided on the defensive, offensive and falngovye.

Additional information:

Writer: Al Ries, Jack Trout.
The name of the product: The 22 Immutable Laws of Marketing
Category:
Publishing books: MARCH
Year of publishing: 2005
Number of Pages: 420
Format: .doc